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Fabrizia Roberto's avatar

Yep...figuring out what to charge is sooo hard! I knew I got it wrong recently when the client said "let's go ahead" and in looking at the work ahead of me I thought, damn - what was a thinking? I had priced based on my time and definitely penalised myself for being fast at it. Compared to the value this piece of work is delivering, the fee I am charging is crazy low. Oh well, so we learn!

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Anna Mackenzie's avatar

At least you've learned the lesson now and you won't make that mistake again! ❤️

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Daniel Hunter's avatar

Great reminder that it never hurts to raise your prices to an uncomfortable number. You have to be ok with coming in too high and missing out on the opportunity but it’s worth the risk.

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Anna Mackenzie's avatar

Absolutely agree.

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Anjali Krishnakumar's avatar

Yasss! As a multi-passionate person, I had a hard time learning this, be it with writing, design, or art. I used to take very low-paid work just because I had no other projects. Now, I have a minimum charge and don’t compromise on my time and effort! I also charge per project, as I think it's much better than per hour. A lot has improved and evolved with the learning and unlearning of these past two years! This hits home, Anna! <3

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Anna Mackenzie's avatar

Thanks for sharing! It's so great to get to a point where you're confident in what you deliver and know that you can charge what you're worth ❤️‍🔥

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Eng Sales's avatar

Great thoughts Anna! Thanks for sharing.

I’ve actually been working on some similar ideas for technical founders. One other thought I’d to your list is knowing when to raise you’re prices.

You are likely going to start out priced too low. That’s ok to start but know when you need to raise your prices and how often you need to.

More to come.

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Anna Mackenzie's avatar

I'm a big believer in testing different prices when you're starting out, in different pitches, proposals and conversations. It can give you a lot of data about where the ceilings are and what your ideal customers will pay. I don't have a hard and fast rule about when to raise them, as I'm continually shifting my prices depending on the offer, market etc.

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Eng Sales's avatar

That’s a good point. I think trying different pricing is great. I’ve just seen people not change at all so it’s always good to try something new. Especially if you are near capacity. You need to raise your prices and make that additional work worth more to you.

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Gabriella Singh's avatar

I swear you read my mind

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Anna Mackenzie's avatar

😂 our convo last week may or may not have inspired this piece!

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Gabriella Singh's avatar

And you better believe it has been on a loop in my head ever since 😂

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