30 Comments
User's avatar
Tanya Mimi's avatar

Saved this in my folder:

Channel your inner middle aged white man and price higher than you think you’re worth, higher than you feel is comfortable, and higher than you believe is reasonable. This necessary countermeasure is designed to combat your chronic urge to undercharge. If a client responds by saying you’re out of budget, offer to lower your rates by adjusting the scope. Don’t! Undervalue! Yourself!

You are pouring gold again 👍🏼

Anna Mackenzie's avatar

Haha, I also need to write this on a post it and stick it above my desk

Carrie's avatar

As always, loved this post

"Channel your inner middle aged white man" - amazing, hah!

Anna Mackenzie's avatar

We simply must!

Caitlin's avatar

#6!!!!!

KR Parrish's avatar

I’ve been freelancing for 2 years and this is full of great reminders and good advice. Love 5, 14, and 19 in particular.

Anna Mackenzie's avatar

Thank you ☺️

Sandi Fanning's avatar

Love this, Anna! Thank you! ❤️

I’m so curious about your substack strategy and how you see Substack fitting into your work overall. I noticed you don’t have a membership (yet,) and I wondered if that’s something you’re considering, or if you prefer keeping your writing here as a free route to your other work?

Anna Mackenzie's avatar

It's a very timely question as I'm currently thinking about whether I adopt some form of paywall. I haven't wanted to up until this point, but now that I feel quite established here it's something I'm considering 😊

ms standard's avatar

This is a ripper list 👏🏻👏🏻

Anna Mackenzie's avatar

Why thanks!

Alex Randall Kittredge's avatar

Thanks for sharing your hard won wisdom Anna!

Anna Mackenzie's avatar

Always a pleasure 😊

John Abbate's avatar

so so good. saved bc I'll have to reference it a hundred times probably.

Anna Mackenzie's avatar

Reference away!

Cathy's avatar

Agree with all of this advice 👏🏻

Adelaide Dupont's avatar

Really appreciated point 12 Anna!

Anna Mackenzie's avatar

It's an important one!

Matilda's avatar

Great list! 👏

Kate Hartwell's avatar

Love the advice and love your voice :)

Anna Mackenzie's avatar

Oh thank you! Hopefully you don't mind the accent hehe

Kaia's avatar

Loved this❤️‍🔥 Thank you!

Anna Mackenzie's avatar

You're most welcome!

Alyx Parks's avatar

Total banger 👏🏻

Arden Frank Frydman's avatar

I really loved this! Thank you so much.

Alexander Pelerin's avatar

It's rare that I've found self-employment advice interesting. So I subscribed. You write well!